The Card Redemption category on So Fontsy has proven to be a great promotional tool to get new people to the site and new people finding your designs! Please consider if you’d like to participate – as it’s a great opportunity.
Here’s how it works: Coupons worth up to $100 to the SF Card Redemption category are used as promotional incentives through high volume sales channels often with physical goods.
When a customer from Amazon, Walmart, Swing Design, Silhouette School, Silhouette U, Ultimate Silhouette Guide, etc receives this card with their order, they can go to the Card Redemption category on SF and shop from that category only to get up to $100 in designs when they apply the one-time-use code at checkout. (That’s about 30 designs IF they redeem the full credit which must be used in a single transaction). Keep in mind designs in this area still have a price and are sold at full price elsewhere on the site – so it’s only ‘free’ to them if they use the CR code.
What we’ve realized though is that people don’t just get their $100 worth of free Card Redemption designs and split…MANY of them are shopping for designs and fonts outside of this category as well. While the code doesn’t apply to designs outside of the CR category, customers are finding new shops…from this Card Redemption area b/c those are the first shops many of them see on So Fontsy.
Sooooo….while products redeemed from this CR category with a code would be a $0 sale and commission, it’s really about getting all those eyeballs on the REST of your shop (without making that design totally free sitewide)!
All this to say… if you’d like to try it – you can easily add (and swap out/remove) designs from the Card Redemption category by adding or removing the tag “Card-Redemption” to your product listings. This can be done in bulk if you'd like.